Providing a smart alternative to costly price discounts, our innovative sales promotions deliver greater volume at a lower cost, while our lifecycle solutions harness the potential from your customer relationships to generate lifetime value.
With sixteen years’ experience in delivering sales promotions, we partner with world-leading brands to design creative sales promotion solutions that drive sales, increase brand loyalty and grow their market share.
Worried about how the cost of living crisis will impact your brand?
Download Opia’s whitepaper to find out:
- Downwards trends that brands and retailers are facing
- Upwards trends to play into for success
- Tools that can help support your sales
- The role sales promotions play in increasing sales
We’re trusted in providing the smart alternative in sales promotions
As your sales promotion partner, we use market insights to create high-impact sales campaigns that engage the market, increase sales and upsells, and gain a better share of the wallet.
Supporting your long-term profitability, we design strategic lifecycle solutions that motivate brand loyalty and peer recommendation and accelerate early refresh and renewals, while still taking care of your margins.
5,000,000+
We’ve handled over 5 million claims
40+
Across 40+ countries
24
In 24 languages
27m+
Our digital promotion sites have been viewed by over 27 million visitors
£500m+
Distributed over £500m of rewards via our sales promotions
140+
For 140+ clients/ brands
1250+
Delivered over 1250 sales promotions
3500+
Via 3500+ retailers and resellers
42%
Insured 42% of our campaigns
Our Clients
Our clients are leaders in their field, and trust us to deliver unique and imaginative, global campaigns that showcase their brand while creating a sales uplift, extending their reach and strengthening their customer relationships.
Tactical Sales Promotions as alternatives to costly price drops
Our cutting-edge sales promotions use proven redemption mechanics to remove purchase barriers and increase sales, attachment and upsell, without a costly impact on your bottom line.
Strategic Solutions to drive lifetime value from your customers
We use market insights and customer-driven solutions to deliver cost-effective sales promotions that accelerate product refresh, drive referral and reviews, and optimise your customer relationships for long-term brand loyalty.
Managing promotional risk
As your strategic promotional partners, we support you every step of the sales promotion process, including financial risks from over-redemption. We use our promotional experience and insurance partners to shoulder the risk, so your campaign costs are capped, and your profits locked in.
A bespoke approach to your brand’s requirements
Whatever commercial goals your business has, Opia will tailor a promotional idea to be unique to your needs and innovative to drive action from your target market. By working closely with our clients, we design bespoke promotional solutions that offer the best value for you and your customers.
Discover more about how we can increase your sales revenue with our different types of disruptive promotion campaigns.
Cashback Promotions
More cost-effective than traditional discounting strategies, cashback promotions increase the purchase incentive while giving greater control over the price position.
Trade-In Promotions
An innovative approach to trade-in promotions, where conditional cashbacks or gifts are offered alongside product upgrades to generate urgency and gain market share
Buy & Try Promotions
Boost confidence in new product lines and remove barriers to purchase when extending a no-obligation trial period, using our Buy & Try sales promotion strategies.
Referral & Rewards Programs
Increase brand awareness and customer loyalty, while significantly driving up sales, with our innovative register and refer reward promotions.
Gift with Purchase
We use consumer insight to design gift promotions that increase the perceived value of your product and engage your most loyal and responsive customers.
Instant Wins
Instant win sales promotions create excitement around a product and are often highly visible, increasing the incentive to buy while maximising the impact of the offer on your sales uplift.
