Smart promotions to drive volume andmaximise future value

Providing a smart alternative to costly price discounts, our innovative sales promotions deliver greater volume at a lower cost, while our lifecycle solutions harness the potential from your customer relationships to generate lifetime value.

With twelve years’ experience in delivering sales promotions, we partner with world-leading brands to design creative sales promotion solutions that drive sales, increase brand loyalty and grow their market share.

Were trusted in providing the smart alternative in sales promotions


As your sales promotion partner, we use market insights to create high-impact sales campaigns that engage the market, increase sales and upsells, and gain a better share of the wallet.

Supporting your long-term profitability, we design strategic lifecycle solutions that motivate brand loyalty and peer recommendation and accelerate early refresh and renewals, while still taking care of your margins.

2,000,000+


We’ve handled over 2 million claims

40+


Across 40+ countries

22


In 22 languages

10m+


Our digital promotion sites have been viewed by over 10 million visitors

£220m


Distributed over £220m of rewards via our sales promotions

90+


For 90 + clients/ brands

736+


Delivered over 736 sales promotions

3500+


Via 3500+ retailers and resellers

54%


Insured 54% of our campaigns

Our Clients


Our clients are leaders in their field, and trust us to deliver unique and imaginative, global campaigns that showcase their brand while creating a sales uplift, extending their reach and strengthening their customer relationships.

Tactical Sales Promotions as alternatives to costly price drops


Our cutting-edge sales promotions use proven redemption mechanics to remove purchase barriers and increase sales, attachment and upsell, without a costly impact on your bottom line.

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Strategic Solutions to drive lifetime value from your customers


We use market insights and customer-driven solutions to deliver cost-effective sales promotions that accelerate product refresh, drive referral and reviews, and optimise your customer relationships for long-term brand loyalty.

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Managing promotional risk


As your strategic promotional partners, we support you every step of the sales promotion process, including financial risks from over-redemption. We use our promotional experience and insurance partners to shoulder the risk, so your campaign costs are capped, and your profits locked in.

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A bespoke approach to your brand’s requirements


Whatever commercial goals your business has, Opia will tailor a promotional idea to be unique to your needs and innovative to drive action from your target market. By working closely with our clients, we design bespoke promotional solutions that offer the best value for you and your customers.

Discover more about how we can increase your sales revenue with our different types of disruptive promotion campaigns.

Cashback Promotions

More cost-effective than traditional discounting strategies, cashback promotions increase the purchase incentive while giving greater control over the price position.

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Trade-In Promotions

An innovative approach to trade-in promotions, where conditional cashbacks or gifts are offered alongside product upgrades to generate urgency and gain market share

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Buy & Try Promotions

Boost confidence in new product lines and remove barriers to purchase when extending a no-obligation trial period, using our Buy & Try sales promotion strategies.

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Referral & Rewards Programs

Increase brand awareness and customer loyalty, while significantly driving up sales, with our innovative register and refer reward promotions.

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Gift with Purchase

We use consumer insight to design gift promotions that increase the perceived value of your product and engage your most loyal and responsive customers.

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Instant Wins

Instant win sales promotions create excitement around a product and are often highly visible, increasing the incentive to buy while maximising the impact of the offer on your sales uplift.

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Get in touch today to find out how we can build your customised campaign

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