Incentivising Employees with the Red Carpet Treatment

"Employee incentives are essential to building a stronger workforce"

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Bolstering DIY sales with cashback promotions

There are many tried and tested methods of increasing DIY sales, whether it be through product discounts, multi-buy options or even increasing footfall by luring customers into store with the promise of free sausages.

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DIY retailers could nail sales promotions with this clever tactic

DIY spending reached a seven-year high of nearly £6 billion in 2016 according to Lloyd’s.

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Cashback promotions are a powerful tool for the DIY marketplace

The housing market may be unsteady with varying predictions for the year ahead, but the home improvement market remains strong with reports suggesting that Brits currently prefer improving over moving.

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How the DIY sector can remodel itself with creative sales promotions

"There’s plenty of room for improvement in the DIY sector’s approach to creative sales promotions" says Andrew Marwick, Managing Director, Opia.

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