The team at Opia is very excited to be launching our rebrand this week.

Our mission is to be leaders in our industry and to continue to offer our clients innovative and cost-efficient sales promotions. To communicate how our strategies have continued to evolve to be new, unique and market-disruptive, we felt the time was right to refresh our brand, and with our refreshed brand, it made sense to launch a shiny, new website too!

Keeping consistent with our core values

Although we’ve undergone a brand refresh to showcase the new and exciting approaches Opia offers, our core values and approach to innovation and service quality remain the same.

We continue to put our clients at the heart of everything we do, ensuring mutual value for you and your customers across every one of our sales promotions. We remain committed to creating sales promotions that are unique and imaginative, yet built on data, market insights and proven mechanics, to consistently deliver our clients results.

What you’ll find on our new site

There’s a lot of new content on our site. We go into more detail explaining our services, the mechanics behind them and the benefits they offer our clients. We’ve given more insight into our history, sharing the successes we’ve had in fulfilling our clients’ objectives, driving up their sales and widening their share of the market.

For over twelve years in the industry, we’ve been dedicated to remaining at the forefront of sales promotions and ensuring our campaigns deliver the best possible results for our clients. Our refreshed brand uses a clear, consistent voice to illustrate how we continue to strive to make a good thing better, offering a cost-effective solution to our clients that drives an uplift in their sales and supports long-term profitability.

What else is on the horizon?

We’ve recently started to roll out our new sales promotion solution, Opia Cloud. This digital platform centralises all aspects of our sales promotion delivery, enabling ever more innovation and client services, managing every step of your promotions in one place, more efficient and more accessible. Our teams will share further information to our clients soon as we roll out the solution, but in the meantime, if you’d like to know more, please don’t hesitate to get in contact.

What next?

Our rebrand was fuelled by our desire to stand out and highlight how our sales promotions are the smart alternative. We aim to show you how we can continue to increase your sales, protect your margins, and support your long-term success.

Please feel free to take a moment to browse our site and find out what we can offer your business, and if you’d like to know more about how we can build a customised solution to support your commercial objectives, just give us a call.