Sales Promotions

Guaranteed Future Value

Guaranteed Future Value

A forward-thinking promotional mechanic for locking-in customer loyalty on high-ticket items

With the market for regularly upgradeable tech devices growing every day, Opia’s innovative guaranteed future value promotional programme is a win-win solution for you and your customers. You simply pay us a small agreed fixed price for every product you sell, and in return, we will reward your customers with a guaranteed rebate of 50% of the purchase price when they buy a replacement from you within a certain time window – therefore incentivising them to upgrade with you.

Managing the risk

Traditionally, guaranteed buy-back promotions have made businesses nervous – not being able to predict how many customers will claim can leave significant subsidies lingering on the balance sheet. Opia’s fixed fee pricing removes this risk entirely. It means that if the customer does upgrade within the promotional window, we will fund the difference between the real value of their trade in and the 50% buy back promise, giving you complete control over the costs of your sales promotion. For more information, get in touch today.

Call us now to discuss how you can start delighting your customers and reducing your promotional costs