Cashback promotions and mail-in rebate (MIR) promotions highlight the discount, not the reduced price point, creating an irresistible promotional prospect for your customers: a specially-reduced and time-limited deal against what would otherwise be a full price item. As a result, cashback and mail-in rebate promotions increase sell out volumes, give you the ability to stop your price promotion without any lasting impact on your price position, and communicate your price adjustment direct to your end user (rather than via your reseller).
Cashback Promotions and Mail-In Rebate Promotions
Proven and cost effective promotions, achieving quick and powerful impact.
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