Articles & Insights

Thought leadership is at the heart of what we do

Sales Promotions

January 25, 2018

At MWC we’ll show how the telecoms market needs creative sales promotions

Creativity in sales promotions really has few limits but nobody wants to be too far off the wall. At...
January 10, 2018

CES in Las Vegas – meet Opia and hit the jackpot with creative sales promotions

Opia will be heading for Las Vegas in the second week of January. Where else would you find our new ...
June 22, 2017

Bolstering DIY sales with cashback promotions

There are many tried and tested methods of increas...
June 21, 2017

How the DIY sector can remodel itself with creative sales promotions

"There’s plenty of room for improvement in the D...
May 25, 2017

Game-changing promotional tactics for sports retailers

"When strategizing for sales promotions, forget di...
May 23, 2017

7 Principles of Psychology for Successful Sales Promotions

Sales promotions are becoming more creative as sim...